Fit By Sci(ence) ("we," "us," or "our") respects your privacy. This Privacy Policy explains how we collect, use, share, and protect information about you when you visit fitbysci.com, book a call, become a client, or otherwise interact with our services (the "Services").
By using the Services, you agree to the terms of this Privacy Policy. If you do not agree, please do not use the Services.
1. Information We Collect
1.1 Information You Provide Directly
We collect information you give us when you:
- Fill out a form on our website (including the 97% Audit booking form, the metabolic age calculator, and the SHAPE Score assessment)
- Book a call or become a client
- Communicate with us by email, SMS, phone, or through our community platform
- Voluntarily share coaching-related information during the course of our programs
This information may include your name, email address, phone number, age, athletic background, fitness goals, and any other information you choose to share. We do not directly collect or store sensitive health records or medical data, and we are not a healthcare provider.
Payment information is handled by Skool, our community and payment platform. We do not collect or store credit card numbers, bank account information, or other payment data directly.
1.2 Information Collected Automatically
When you visit our website, we automatically collect:
- Device and browser information (type, operating system, screen resolution)
- IP address and approximate geographic location
- Pages visited, time spent, referring sites, and click data
- Cookies and similar tracking technologies (see Section 6)
1.3 Information From Third Parties
We may receive information about you from service providers, payment processors, advertising platforms (such as Meta and Google), and analytics providers.
2. How We Use Your Information
We use the information we collect to:
- Deliver coaching services, including the SHAPE Protocol
- Communicate with you about your calls, programs, and account
- Process payments and manage billing
- Send marketing communications, content, and offers (only with your consent for SMS marketing)
- Improve our website, services, and marketing
- Measure ad effectiveness and remarket to website visitors
- Comply with legal obligations and enforce our Terms
3. How We Share Your Information
We do not sell your personal information. We share information only with:
3.1 Service Providers
We use third-party services to operate our business. These providers process your data on our behalf and are contractually obligated to protect it. They include:
- HighLevel (GHL): CRM, calendar booking, SMS, and email automation
- Brevo: Transactional and marketing email delivery
- Netlify: Website hosting
- Neon (Postgres): Database hosting for application data
- Skool: Community platform and payment processor for our coaching programs. All payments and billing are handled by Skool. Skool's own privacy policy governs payment data and community activity.
3.2 Advertising and Analytics Partners
We use the following to measure and optimize our marketing:
- Meta (Facebook) Pixel: Tracks website actions to measure ad performance and build custom audiences
- Google Tag Manager and Google Analytics: Site analytics and tag management
3.3 Legal and Safety
We may share information when required by law, to enforce our Terms, to protect our rights or property, or to protect the safety of you or others.
3.4 Business Transfers
If Fit By Sci(ence) is involved in a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.
4. SMS and Email Communications
4.1 Transactional Messages
By providing your phone number and email when you book a call or become a client, you consent to receive transactional messages (booking confirmations, reminders, call prep, account-related communications). These messages are not promotional and you may opt out at any time by replying STOP to any SMS or unsubscribing from emails.
4.2 Marketing Messages
We only send marketing SMS and email if you have explicitly opted in. Marketing messages include content, product offers, and general updates. Message and data rates may apply. Message frequency varies. You can opt out at any time by replying STOP to any SMS or clicking the unsubscribe link in any email. Consent to receive marketing messages is not a condition of purchase.
5. Cookies and Tracking Technologies
We use cookies, pixels, and similar technologies to:
- Operate and secure our website
- Remember your preferences
- Analyze site traffic and user behavior
- Measure ad performance and serve relevant ads
Most browsers let you control cookies through settings. Disabling cookies may limit some site functionality. To opt out of interest-based advertising from Meta, visit your Meta ad preferences. To opt out from Google, visit Google's ad settings.
6. Data Security
We take reasonable measures to protect your information using industry-standard practices, including encryption in transit, access controls, and secure third-party providers. No method of transmission or storage is 100% secure, and we cannot guarantee absolute security.
7. Data Retention
We retain personal information for as long as needed to provide our Services, comply with legal obligations, resolve disputes, and enforce our agreements. When data is no longer needed, we delete or anonymize it.
8. Your Rights
Subject to applicable law, you have the right to:
- Access the personal information we hold about you
- Request correction of inaccurate information
- Request deletion of your personal information
- Opt out of marketing communications
- Withdraw consent at any time (without affecting prior lawful processing)
To exercise any of these rights, contact us at info@fitbysci.com. We will respond within the timeframe required by applicable law.
9. California Residents (CCPA / CPRA)
If you are a California resident, you have additional rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):
- The right to know what personal information we collect, use, and share
- The right to delete personal information we hold
- The right to correct inaccurate personal information
- The right to opt out of the sale or sharing of personal information (we do not sell your personal information)
- The right to limit use of sensitive personal information
- The right to non-discrimination for exercising your rights
To exercise these rights, email info@fitbysci.com with the subject line "CCPA Request."
10. Children's Privacy
Our Services are not directed to anyone under the age of 18. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us and we will delete it.
11. International Users
Our Services are operated in the United States. If you access them from outside the U.S., your information will be transferred to, stored, and processed in the U.S. By using our Services, you consent to this transfer.
12. Third-Party Links
Our website may contain links to third-party sites. We are not responsible for the privacy practices or content of those sites. Review their privacy policies before providing information.
13. Changes To This Privacy Policy
We may update this Privacy Policy from time to time. The "Last Updated" date at the top reflects the most recent version. Material changes will be communicated by posting an updated policy on our website or by direct notice where required by law.
14. Contact Us
Questions, requests, or complaints regarding this Privacy Policy can be sent to:
Fit By Sci(ence)
Email: info@fitbysci.com